Top 24 Mailchimp Alternative to Consider in 2025 (Free and Paid)

Mailchimp has long been a popular choice for email marketing due to its ease of use, features, free plan and integrations. These qualities make it suitable for many businesses and marketers. But some users are unhappy with recent price increases, limited support, complexity in advanced features, deliverability issues and strict policies that can get your account suspended without warning.

We’ve researched and tested various platforms to help you find the best Mailchimp alternative. In this blog, we’ll cover the top alternatives, discussing their features, tips, limitations, pricing, reviews, and whether to consider for free or paid options. You’ll get all the details you need to choose the right platform that fits your needs.

Why You Should Consider a Mailchimp Alternative?

Increasing Costs: Mailchimp has raised prices with a 16% increase in 2022 and another 14-15% in November 2023. The free plan now only covers 500 contacts and 1,000 emails per month, which isn’t enough for growing businesses.

Limited Customer Support: Mailchimp’s free plan includes only 30 days of email support. After that, users must upgrade for assistance, which can be challenging for beginners.

Expensive Contact Lists: Mailchimp charges for all contacts, including unsubscribes and duplicates across lists. this quickly raising costs as your contact list grows.

No Shared Email Credits: Email marketing credits can’t be used for transactional emails you need to require separate purchases or a monthly plan.

Complex Pricing Model: Mailchimp’s pricing is confusing, with extra charges and overages that making it hard to estimate costs.

Deliverability Issues: Mailchimp has a low deliverability rate around 75%, which can reduce the effectiveness of your campaigns.

Poor Customer Support: Users often experience slow, unresponsive support, available only in English, which can delay issue resolution.

The Best Email Marketing Mailchimp Alternative for Different Needs

• CrmOne – offers Email marketing with CRM, targeted campaigns, workflow automation, analytics, Mailchimp integration, and email list management.
• HubSpot – offers complete marketing automation and inbound marketing strategies tool
• Moosend Ltd – offers automation with features like segmentation, personalization, and detailed analytics
• ConvertKit – provide simple, automated email campaigns without complex tools.
• MailerLite – provides essential features like automation, landing pages
• GetResponse – provides email marketing with automation tools, landing pages, and webinars
• Klaviyo – deep integration with platforms like Shopify and WooCommerce for personalized email marketing
• Omnisend – offers multi-channel marketing automation with email and SMS
• Aweber – email marketing tool known for its simplicity and reliability
• Mailjet – offers collaborative email marketing and transactional email services
• SendPulse – offers multi-channel communication options, including email, SMS, and web push notifications
• Zoho – Integrates with other Zoho products, perfect for users who already using Zoho.
• MailPoet – ideal for WordPress users for managing email marketing directly from your website
• SendGrid – Provides transactional email services for developers and users that need reliable email delivery.
• Engagebay – ideal for users who looking for an integrated solution of marketing, sales, and service platform.
• Sender – offers an easy-to-use platform for creating newsletters and automated email campaigns
• Brevo (formerly Sendinblue) – Similar to Sendinblue, Brevo provides email marketing and automation tool
• Benchmark – Simple and effective email marketing tools, ideal for users without technical expertise.
• ActiveCampaign – ideal for users that require complex email workflows and customer journey mapping.
• Constant Contact – It’s great for small businesses that want to create professional-looking email campaigns with minimal effort.
• Drip – ideal for online retailers offers email marketing automation tool focused on e-commerce.
• Campaign Monitor – offers advanced email marketing features with a focus on design and customer experience.
• Mailster – ideal for WordPress users looking for an integrated email marketing solution.
• Flodesk – Ideal for prioritizing design, with email templates and an intuitive interface.

Mailchimp Alternative Comparison: Free Plans, Features, Pricing, and Use Case

Platform	Free Plan	Pricing	Extra Marketing Features	Best For
MailChimp		From $13/mo	Email Builder, Email Automation, Landing Pages, Marketing Calendar, Email Integrations Analytics and Reporting	Content creators , small Businesses , Ecommerce
CrmOne		From $9/mo	CRM with email marketing, email automation, lead management , Email templates, Landing pages, forms	Small to medium-sized businesses, sales teams , Enterprenurs
HubSpot		From $20/mo	CRM, marketing automation, landing pages, forms	SaaS businesses, marketing agencies, enterprises
Moosend		From $10/mo	Landing pages, CRM, signup forms	Marketing agencies, solopreneurs
ConvertKit		From $25/mo	Landing pages, email sequences, automation	Bloggers, course creators, content creators
MailerLite		From $10/mo	Landing pages, pop-ups, email automation	Small businesses, freelancers
Active Campaign		From $15/mo	Advanced automation, CRM, sales automation	Small to medium-sized businesses
Constant Contact		From $10/mo	Email templates, social media ads, event management	Small businesses, nonprofits
GetResponse		From $15/mo	Landing pages, webinars, CRM	Small to medium-sized businesses
Klaviyo		From $20/mo	SMS marketing, advanced segmentation, automation	E-commerce businesses
Omnisend		From $16/mo	SMS marketing, push notifications, segmentation	E-commerce businesses
AWeber		From $16/mo	Email templates, automation, landing pages	Small businesses, freelancers
Mailjet		From $9/mo	Email templates, SMTP relay, segmentation	Developers, marketing teams
Sendinblue		From $9/mo	SMS marketing, CRM, marketing automation	Marketers, agencies, large businesses
SendPulse		From $8/mo	Email automation, SMS, web push notifications	Small to medium-sized businesses
Zoho Corporation		From $10/mo	CRM, marketing automation, email templates	Small to medium-sized businesses
Drip		From $10/mo	Advanced segmentation, email automation, CRM	E-commerce businesses
MailPoet		From $10/mo	Email templates, automation, WordPress integration	WordPress users, bloggers
SendGrid		From $14.95/mo	SMTP relay, email API, templates	Developers, marketing teams
Campaign Monitor		From $9/mo	Email templates, automation, segmentation	Small to medium-sized businesses
Engagebay		From $10/mo	CRM, marketing automation, email templates	Small to medium-sized businesses
Sender		From $10/mo	Email templates, automation, segmentation	Small businesses
Brevo		From $9/mo	SMS marketing, live chat, Facebook ads	Marketers, agencies, large businesses
Mailster		From $10/mo	Email templates, automation, WordPress plugin	WordPress users
Moosend		From $9/mo	CRM, landing pages, signup forms	Marketing agencies, solopreneurs
Zoho		From $10/mo	CRM, email automation, marketing templates	Small businesses, startups
Benchmark		From $13/mo	Email templates, automation, surveys	Small businesses, freelancers
Flodesk		From $19/mo	Email templates, simple automation	Creative entrepreneurs, small businesses

The Best Mailchimp Alternatives

1. CrmOne

CrmOne email marketing features

CrmOne combines CRM and email marketing into one platform, making it a strong Mailchimp alternative. You can manage your customer data and create targeted email campaigns. Its Key email marketing features include advanced segmentation, behavior based personalization, automated workflows and 200+ email templates like welcome emails and newsletters. This will be like Mailchimp but with extra features tailored to your needs.

In addition to its AI capabilities, CrmOne includes a drag and drop email editor that simplifies the design process. This feature allows users to build professional-looking emails easily, without any coding knowledge. The drag and drop functionality is particularly useful for businesses looking to create visually appealing emails quickly, making CrmOne an ideal alternative to mailchimp for both beginners and experienced marketers.

CrmOne also offers advanced email marketing automation features, allowing users to set up automation workflows based on customer behavior and interactions. This marketing automation capability helps businesses deliver timely and relevant emails to their audience, improving engagement and conversion rates. With over 100 triggers and conditions available, users can create highly customized workflows that cater to their specific marketing needs.

Another advanced features of CrmOne is its detailed analytics, which provides comprehensive insights into email performance. Users can track metrics such as open rates, click-through rates, and conversion rates, enabling them to adjust their strategies for better results. This level of detailed reporting is crucial for businesses that want to optimize their email marketing campaigns and ensure they are achieving their marketing goals.

Why CrmOne is the best Mailchimp alternative?

CrmOne is a great Mailchimp alternative because of its full email marketing features and integrations. The AI email writer and editor are advanced tools that make creating and sending emails easy. These tools allow businesses to design and execute email campaigns that resonate with their audience without needing technical skills.

Compared to Mailchimp, CrmOne is More flexible than Mailchimp integrations. It integrates with other email marketing software so you can use CrmOne alongside your existing marketing tools. A versatile marketing tool that can fit to your business needs and preference.

CrmOne also emphasis data protection compliance, all emails and customer data are managed securely and according to regulations like GDPR. This is very important for businesses that handle sensitive customer information and need an email marketing solution that prioritizes data protection.

In terms of pricing CrmOne has a simple structure with no hidden fees for duplicate contacts or unsubscribed users so it’s more cost effective than Mailchimp. It’s also compliant with data protection regulations like GDPR and CCPA so if you’re concerned with privacy it’s an extra layer of security. If you’re looking for platforms similar to Mailchimp but free then CrmOne has a plan that includes most of its core features so it’s perfect for all small businesses and startups.

When you should choose CrmOne?

• CRM and Email Marketing in One: If you need a marketing platform that combines CRM and email marketing CrmOne is the way to go. You can manage customer data and communication in one place and create targeted campaigns easily.
• AI-Powered Email Creation: If your business could benefit from AI-assisted email writing, CrmOne’s AI email writer is a valuable tool that can save time and enhance the quality of your email content. This feature is especially useful for businesses that need to produce a high volume of personalized emails but lack the resources for extensive copywriting.
• Easy Email Design: CrmOne’s drag and drop editor is perfect for businesses looking for a simple yet powerful way to design emails. This feature allows users to create professional emails without any coding skills, making it an excellent choice for email marketing beginners and those who want to streamline their email creation process.
• Advanced Automation and Analytics: For businesses that require advanced email automation and detailed analytics, CrmOne provides the tools needed to set up complex automation workflows and track email performance. This capability helps businesses optimize their marketing efforts and achieve better results.
• Flexibility and Integration: CrmOne’s ability to integrate with other email marketing tools makes it a versatile marketing platform that can complement existing marketing solutions. This flexibility is ideal for businesses that need a comprehensive email marketing service that can adapt to their evolving needs.
• Cost Effective: If you need detailed analytics to measure campaign performance CrmOne’s reporting tools go deeper than most other platforms. It’s also more affordable than Mailchimp especially if you have large or

2. HubSpot

HubSpot Email Marketing Features

HubSpot has all the email marketing features you need if you’re looking for an alternative to Mailchimp. With our drag and drop email editor you can design emails using our customizable email templates. This drop email builder lets you create professional looking emails in minutes without needing technical skills.

HubSpot’s email marketing software integrates with our CRM so you can personalize and automate workflows based on behavior. This means you can create email campaigns to specific customer segments and increase engagement and conversion rates. Plus, HubSpot has AI generated content so you can create optimised emails in minutes.

A/B Testing is another feature of HubSpot where you can see detailed analytics of your email marketing campaigns. The platform’s reporting tools give you insights into campaign performance so you can refine your marketing.

Why HubSpot is an better Mailchimp Alternative?

HubSpot is a Mailchimp alternative because of its advanced personalization and robust marketing automation. Mailchimp is primarily an email marketing tool, HubSpot integrates CRM data to automate follow ups and personalize emails based on customer interactions. So if you need a more integrated marketing automation platform then HubSpot is the way to go.

HubSpot has a flexible pricing structure with free and paid plans so it’s suitable for businesses of all sizes. additionally, it’s committed to data protection and privacy so it’s a secure email marketing service.

3. Moosend Ltd

Moosend Email Marketing Features

Moosend is a powerful email marketing software with its drag and drop editor which makes creating emails easy and fast. This drag and drop email builder allows users to create emails without any coding skills, perfect for both email marketing beginners and pros. Moosend also has a lot of email templates so businesses can set up professional looking email marketing campaigns in no time.

The platform has advanced automation capabilities which is a big plus with over 100 triggers and a visual workflow builder. These automation workflows allow users to create complex personalized email automation that can boost engagement and conversion rates. Moosend also has advanced segmentation tools so businesses can target their audience better by tailoring content to specific customer behavior and preferences.

Moosend also has A/B testing including an AI Subject Line Optimizer to help users refine their email marketing campaigns. The platform has detailed analytics so businesses can track performance and optimize over time.

Why Moosend is an better Mailchimp Alternative?

Moosend is considered a good mailchimp alternative because of its affordable pricing plans and features. It offers free alternatives to Mailchimp with a free trial and paid plans so businesses at different stages of growth can use it.

Compared to Mailchimp Moosend has advanced features like visual workflow automation and detailed segmentation that can help businesses create more effective and personalized email marketing campaigns. The drag and drop email builder and pre made email templates makes it easy to design professional emails without needing technical knowledge.

Moosend also has landing pages and subscription forms so it’s a full marketing tool. The landing page builder is easy to use so businesses can create landing pages quickly.

4. ConvertKit

ConvertKit email marketing features

ConvertKit is known for being simple and effective in the email marketing space. The platform has visual automation tools to set up automation workflows and email sequences with ease. It also has tools to create custom landing pages and sign up forms to attract and engage subscribers. These landing pages and forms are highly customizable which is important for building a unique brand.

One of ConvertKit’s best email marketing features is its ability to segment audiences. With advanced segmentation you can create email campaigns for specific groups based on their behavior and preferences and increase engagement and conversions. This is a big advantage over Mailchimp and makes ConvertKit a great Mailchimp alternative for creators looking for more targeted and personalized communication.

ConvertKit also integrates with popular monetization tools like Shopify and Patreon so you can turn your audience into a source of income. The platform prioritizes high email deliverability so your emails get to the right people and not in the spam filter. Plus ConvertKit offers a free migration service to help you move your contact list from Mailchimp or other platforms with no hassle and exceptional customer support to help you through the transition.

Why Convertkit is an better Mailchimp Alternative?

ConvertKit is considered one of the best Mailchimp alternatives for creators because it’s a tailored email marketing solution for content creators. Unlike Mailchimp which is a general purpose email marketing service ConvertKit has a more focused approach with advanced features design to help creators grow and monetize their audience.

Compared to Mailchimp ConvertKit has a more streamlined interface and workflow which is perfect for email marketing beginners and creators who don’t have technical skills. The visual email builder and simple design makes setting up personalized email campaigns and automation workflows easy and fast.

ConvertKit also has a free plan with basic features so it’s one of the free alternatives to mailchimp for creators just starting. This free plan gives you access to email marketing tools without any upfront cost so it’s a low risk way to try out the platform. For Mailchimp free alternatives ConvertKit’s free plan is a great value.

5. MailerLite

MailerLite email marketing features

MailerLite has a full set of email marketing features to make creating and managing email marketing campaigns easy. The drag and drop email editor is a highlight, you can create emails without any coding knowledge. This email builder is perfect for email marketing beginners who want to create professional looking emails in no time.

MailerLite has marketing automation capabilities, including automation workflows where you can automate your email sequences based on subscriber actions. This level of email automation helps businesses to keep in touch with their audience and optimize their marketing.

MailerLite also has tools to create customizable landing pages and signup forms, which are necessary for growing your contact list and capturing new leads. The landing page builder is easy to use and comes with landing page templates that can be customized to fit any brand. So MailerLite is a great marketing tool for businesses who want to expand their digital presence without hiring a web developer.

For e-commerce businesses MailerLite integrates with Shopify and WooCommerce. This integration allows you to manage your email marketing alongside your e-commerce business, use pre-designed email templates and track your marketing performance through analytics. These are necessary for optimizing email marketing and understanding customer behavior.

Why MailerLite is an better Mailchimp Alternative?

MailerLite is often mentioned as a good mailchimp alternative because of its affordability and ease of use. It has a free plan with no strings attached, one of the free alternatives to Mailchimp for startups and small businesses. This free plan includes all the essential email marketing tools and you can send up to 12,000 emails per month, one of the best free alternatives to Mailchimp for those on a budget.

Compared to Mailchimp MailerLite is simpler and more user friendly, especially for email marketing beginners. Its email builder and drop email builder makes it easy to create campaigns without needing to understand complex software or coding. This ease of use combined with its advanced features like advanced automation and advanced segmentation makes MailerLite a top alternative to mailchimp for businesses looking for a simple yet powerful email marketing solution.

MailerLite’s pricing is also more transparent and affordable than many other email marketing software, with scalable paid plans that grow with your business. It’s an affordable email marketing service that offers flexibility and value for small businesses and growing companies. Plus the platform has 24/7 customer support via live chat and email so you can get help whenever you need it.

6. ActiveCampaign

ActiveCampaign email marketing features

ActiveCampaign is an email marketing platform with a user-friendly drag-and-drop email designer, allowing users to create visually appealing campaigns without technical skills. It offers robust automation for personalized emails based on subscriber actions, along with detailed segmentation and dynamic content for targeted communication.

The platform supports various email types, advanced analytics for tracking performance, and A/B testing for campaign optimization. With seamless e-commerce integration, over 250 customizable templates, high deliverability rates, and integration with over 870 apps, ActiveCampaign provides a fully connected marketing ecosystem. It also includes sales engagement automation to align marketing and sales strategies.

Why ActiveCampaign is an better Mailchimp Alternative?

ActiveCampaign is a full on email marketing platform that’s great at advanced automation. You can create email sequences based on subscriber actions. It has full segmentation and dynamic content customization so you can communicate to your audience in a targeted way. It also has sales and marketing tools so you can have a seamless customer experience.

Plus it supports multiple email types and has over 250 templates to choose from with detailed analytics to help you optimize. Seamless e-commerce integration, high deliverability and tons of app integrations. More flexibility and advanced features than Mailchimp.

7. Zoho

Zoho email marketing features

Zoho Campaigns integrates seamlessly with other Zoho products, It has provide email marketing with features like automation, A/B testing, and detailed analytics. The platform’s drag-and-drop editor and pre-designed templates make it easy to create professional emails.

Its has automation features allow users to set up workflows for various customer interactions. Zoho Campaigns also offers extensive reporting and analytics tools, helping businesses track campaign performance and optimize their strategies.

Why Zoho is an better Mailchimp Alternative?

Zoho Campaigns is a great Mailchimp alternative, with seamless integration with other Zoho products like Zoho CRM so you can manage marketing and customer relationships in one place. It’s more cost effective for businesses with growing subscriber lists and has more advanced automation and customization options including A/B testing and segmentation for targeted marketing.

Additionally, Zoho Campaigns has all the analytics tools to track your email campaign performance and optimize your strategies. We’re committed to privacy and data security, we don’t use third party software to track or monetize your customer data which is great for businesses that care about data protection.

8. Drip

Drip email marketing features

Drip is designed for eCommerce businesses, offering powerful segmentation, automation, and analytics tools to drive conversions and build customer relationships. Its visual workflow builder allows users to easily create complex automation sequences tailored to their needs.

The platform integrates seamlessly with popular eCommerce platforms, enabling businesses to use customer data for personalized marketing. Drip also provides detailed analytics and reporting, helping users track campaign effectiveness and make data-driven decisions.

Why Drip is an better Mailchimp Alternative?

Drip is built for Ecommerce with advanced segmentation, automation and analytics to drive sales and build relationships. It has a visual workflow builder to create complex automation sequences so you can design your own marketing campaigns.

It integrates with Ecommerce platforms like Shopify, WooCommerce and BigCommerce so you can use customer data. Drip has better analytics on customer behavior and is better at personalization so you can run targeted campaigns with custom content and product recommendations. More suitable for Ecommerce than Mailchimp.

9. Constant Contact

Constant Contact email marketing features

Constant Contact has tools to create emails, manage contacts, build lists and real-time reporting. Customizable templates and automation features like welcome emails and drip campaigns and integrations with other apps.

Also has advanced features like event management and surveys to engage with customers in many ways. Detailed analytics to track performance and make adjustments to your strategy.

Why Constant Contact is an better Mailchimp Alternative?

Constant Contact is known for its great support and ease of use so it’s perfect for users looking for a simple email marketing solution. It’s designed for small to medium sized businesses so even those with no technical skills can create professional campaigns.

Besides basic email marketing features Constant Contact has event marketing and social media tools which adds a lot of value. These extra features makes it a full blown solution for managing customer relationships and promotions beyond email marketing.

10. GetResponse

GetResponse email marketing features

GetResponse has everything you need – email marketing, automation, landing pages and webinars. It has powerful automation, advanced analytics and a drag and drop editor so you can create and manage campaigns.

It also has a webinar feature so you can host live and on-demand webinars that you can integrate into your email marketing to generate more leads and engagement. additionally, GetResponse CRM and conversion funnel tools help you nurture leads and sales.

Why GetResponse is an better Mailchimp Alternative?

GetResponse is all about automation and integration so if you’re looking for an all in one marketing solution beyond just email it’s perfect. It has webinars and conversion funnels which are great for businesses that want to simplify their marketing.

By letting you manage the whole customer journey in one place GetResponse increases overall marketing effectiveness and ROI. It’s seamless integration means a smooth experience for both marketers and their audience and maximizes engagement and results.

11. Klaviyo

Klaviyo email marketing features

Klaviyo is built for Ecommerce, with detailed segmentation, powerful automation and predictive analytics. It integrates with Ecommerce platforms so you get data driven marketing insights to inform your strategy. Klaviyo’s advanced segmentation lets you create super targeted campaigns by looking at customer behavior, purchase history and engagement levels.

Plus it has robust A/B testing. This lets you test different versions of your emails and optimise your campaigns for maximum results. By continually refining your strategy through A/B testing you’ll get better marketing and better results.

Why Klaviyo is an better Mailchimp Alternative?

Klaviyo is a great Mailchimp alternative for Ecommerce businesses because of its deep integrations with Shopify and WooCommerce. You can use customer data to create super targeted email campaigns. It’s also great for advanced segmentation and personalization so you can message specific customer behaviors.

Additionally, it has robust analytics and reporting to help you optimize your marketing and improve ROI. With automation for abandoned cart reminders and post purchase follow-ups.

12. Omnisend

Omnisend email marketing features

Omnisend is omnichannel. Email, SMS and more. The platform supports email, SMS, push notifications and social media so you can reach your customers across multiple touchpoints.

also offers pre-built automation workflows, such as cart abandonment and product recommendations, along with segmentation and advanced analytics. These features save time and help improve your marketing efforts.

Why Omnisend is an better Mailchimp Alternative?

Omnisend has more marketing features than Mailchimp with support for multiple channels – email, SMS, push notifications and social media. It has pre-built automation workflows for Ecommerce and advanced segmentation for personalization all in one place.

Omnisend has SMS marketing, robust analytics, and reporting. These features give you more insight into customer behavior and campaign performance so you can optimize your marketing and get better results.

13. Aweber

Aweber email marketing features

Aweber is all about simplicity, user friendly interface, email automation, landing pages and subscriber segmentation. AI driven content generation tools to create engaging emails fast.

With Pre built templates and drag and drop editor to design professional emails without technical skills. The platform also includes an Huge library of stock photos and design elements to customize more.

Why Aweber is an better Mailchimp Alternative?

Aweber is a great option than Mailchimp for small businesses or beginners who want simple email marketing with basic automation. It’s user friendly interface has tons of support resources for those with no email marketing experience.

Aweber focuses on ease of use, has lots of templates and design tools so you can get campaigns up and running fast. Perfect for small businesses who want to grow their email marketing without the learning curve.

14. Mailjet

Mailjet email marketing features

Mailjet has email marketing tools with collaboration features so multiple people can work on emails at the same time. It has segmentation, personalization and API integrations so it’s a flexible solution for any business.

The real time collaboration feature allows teams to edit, comment and approve email campaigns together to ensure brand consistency and speed to market. Mailjet also has robust analytics to help you optimize your campaigns and improve deliverability.

Why Mailjet is an better Mailchimp Alternative?

Mailjet is a strong alternative to Mailchimp, providing advanced collaboration tools that let multiple team members work on email campaigns simultaneously. It also offers a flexible API for seamless integration with other platforms, making it ideal for businesses needing customization.

The platform supports real-time personalization and segmentation for more targeted marketing and offers competitive pricing, especially for businesses sending large volumes of emails. Additionally, Mailjet focuses on deliverability with robust analytics, ensuring emails reach recipients’ inboxes and making it a reliable choice for effective email marketing.

15. Brevo (formerly Sendinblue)

Brevo email marketing features

Brevo has everything you need in a marketing solution by combining email marketing, SMS, CRM and marketing automation. It has transactional emails and a free plan with basic features so it’s suitable for businesses of all sizes.

The platform has a drag and drop editor to create professional emails and powerful marketing automation to set up complex workflows and trigger based campaigns. Brevo also has a built in CRM to manage customer relationships and track interactions across all channels.

Why Brevo is an better Mailchimp Alternative?

Brevo is an all in one marketing platform that combines email, SMS, CRM and automation in one dashboard. It has built in CRM tools for better customer relationship management and personalized marketing, unlike Mailchimp.

Brevo is also more affordable, with competitive pricing and a free plan, perfect for small to medium sized businesses. Drag and drop editor and user friendly interface makes it easy to create emails and automate marketing. Additionally, Brevo also supports transactional emails, providing a seamless experience for Ecommerce businesses.

16. SendPulse

SendPulse email marketing features

SendPulse provides multi-channel marketing with email, SMS, and web push notifications. It also includes an AI chatbot builder and offers a free plan, making it suitable for small businesses.

The platform has automation features that allow users to create complex workflows that integrate multiple channels for a seamless customer experience. SendPulse also offers advanced segmentation options, enabling businesses to target their audience more effectively based on preferences, and engagement history.

Why SendPulse is an better Mailchimp Alternative?

SendPulse is more than Mailchimp, It offers multiple marketing channels – email, SMS, web push notifications. Also provides an AI chatbot builder to automate interactions on WhatsApp which increases the customer engagement.

It has a generous free plan with less limitations than Mailchimp, perfect for small businesses and startups. With advanced automation features allows you to run targeted campaigns and is more cost effective especially for businesses that need multi channel marketing.

17. MailPoet

MailPoet email marketing features

MailPoet is a WordPress plugin that lets you create and send newsletters from your WordPress dashboard. Drag and drop editor and pre-made templates make it easy to look pro. Integrates with WooCommerce for seamless Ecommerce marketing.

MailPoet’s automation lets you set up workflows for different customer interactions. Plus advanced analytics and reporting so you can track your campaigns and optimize your marketing.

Why MailPoet is an better Mailchimp Alternative?

MailPoet is a WordPress only email marketing plugin that lets you create and send newsletters from your WordPress dashboard without needing a third party plugin like Mailchimp. Unlimited emails and lists and built in WooCommerce features for targeted e-commerce marketing makes it super convenient for WordPress users.

With its Easy to use drag and drop builder. making it a cost-effective choice compared to Mailchimp.

18. SendGrid

SendGrid email marketing features

SendGrid offers robust email marketing and transactional email services with high deliverability rates. The platform’s advanced email design tools allow users to create professional-looking emails easily, by improving overall marketing efforts.

Its Automation capabilities to set up complex workflows and trigger based campaigns. Reporting and analytics to track performance and optimize.

Why SendGrid is an better Mailchimp Alternative?

SendGrid is a strong alternative to Mailchimp, especially if you need robust transactional email services and high deliverability rates. It’s built for high volume email sending so perfect for large enterprises.

SendGrid has offers advanced API and developer tools to integrate email into applications and detailed analytics to track metrics and optimize campaigns. Mailchimp has similar features but SendGrid’s focus on transactional emails, scalability and reporting that makes it more suitable for businesses with heavy email demands.

19. Campaign Monitor

Campaign Monitor email marketing features

Campaign Monitor has easy email marketing tools with automation, personalization and analytics. It’s Drag and drop editor and templates make it easy to create pro emails.

The platform also has automation features so you can set up workflows for different customer interactions. Plus segmentation options so you can target your audience based on user engagement history.

Why Campaign Monitor is an better Mailchimp Alternative?

Campaign Monitor is a user friendly alternative to Mailchimp with an easy to use interface, drag and drop editor and pre designed templates to make email design and campaign setup simple. It has advanced segmentation and personalization features so you can target specific groups based on detailed criteria.

It has Visual Journey Designer allows you to make it easy to create automated workflows and the responsive support team will help you personally. Unlike Mailchimp which is a broader marketing platform, Campaign Monitor is email only and has tools and features specific to email marketing.

20. Engagebay

Engagebay email marketing features

EngageBay is an all in one marketing platform for small businesses with email marketing, CRM and automation. It includes features like email templates, a landing page builder, and a comprehensive CRM system.

The automation tools allow you to create complex workflows for different customer interactions. The CRM helps you manage customer relationships and track interactions across multiple channels.

Why Engagebay is an better Mailchimp Alternative?

EngageBay is an all in one platform which has email marketing, CRM, marketing automation and sales tools so you can manage everything from one place. Unlike Mailchimp it has a full CRM and advanced automation tools so its perfect for managing customer relationships and automating workflows.

EngageBay also has a built in landing page builder and more affordable pricing plans for small business. So its better for startups and smaller companies looking to grow without significant financial investment.

21. Sender

Sender email marketing features

Sender is an simple email marketing platform with automation, segmentation, and a free plan. It supports both email and SMS marketing, allowing businesses to engage customers across multiple channels.

It has features of drag and drop editor and pre-made templates to create pro-looking emails. Automation tools to set up workflows for different customer interactions. Advanced analytics and reporting to track performance and optimize strategies.

Why Sender is an better Mailchimp Alternative?

Sender is a budget friendly email marketing platform with a free plan that includes emails and subscribers, making it ideal for small businesses and startups. It has a user friendly interface with a drag and drop editor and pre designed templates.

Unlike Mailchimp Sender supports both email and SMS marketing, allowing for multi channel engagement. It also has robust automation tools to create workflows and automated campaigns and complete analytics to track campaign performance all at a lower cost than Mailchimp.

22. Mailster

Mailster email marketing features

Mailster is a WordPress plugin to create and send newsletters directly from your WordPress site, also offers Drag & drop editor and pre-designed templates.

It supports automation features, enabling users to set up workflows for various customer interactions. Mailster also provides advanced analytics and reporting tools, helping businesses track campaign performance and optimize their email marketing strategies.

Why Mailster is an better Mailchimp Alternative?

Mailster is a WordPress plugin that sits inside your WordPress dashboard so you can manage your email marketing without leaving your site. It’s cheaper than Mailchimp, often a one time purchase with lower ongoing costs.

As a self hosted solution you have full control over your data so more privacy and security. With a drag and drop editor and pre designed templates it makes email creation easy and automation, segmentation and analytics inside WordPress makes it an hassle free email marketing experience.

23. Benchmark

Benchmark email marketing features

Benchmark Email has a simple email marketing platform with drag-and-drop editing, automation and analytics. Its Pre-made templates and drag-and-drop editor makes it easy option to create professional emails.

The platform has automation features to set up workflows for different customer interactions. Benchmark Email also has advanced segmentation options to target your audience better based on user preferences history.

Why Benchmark is an better Mailchimp Alternative?

Benchmark Email is easy to use platform with a simple interface, drag and drop editor and pre made templates, which makes it perfect for beginners. It’s cheaper than Mailchimp especially as the subscriber list grows and has unlimited email sending options on some plans.

Benchmark Email also has robust segmentation and automation tools that are easy to set up and manage. It offers detailed workflows, targeted campaigns, and great customer support through live chat, phone and email, providing a more personalized experience compared to Mailchimp.

24. Flodesk

Flodesk email marketing features

Flodesk is an email marketing platform that focuses on creating beautiful, easy-to-design emails with a simple interface. Its drag-and-drop editor and pre-designed templates make it easy for users to create visually appealing emails.

The platform also has automation features to set up workflows for different customer interactions. And Flodesk has advanced analytics and reporting tools to help you track your campaigns and optimization.

Why Flodesk is an better Mailchimp Alternative?

Flodesk is a design centric email marketing platform with a simple drag and drop editor and beautiful templates. Perfect for users who care about looks. ideal for beginners and small business.

Unlike Mailchimp, Flodesk has unlimited emails on all plans with flat rate pricing so no more email limits and extra costs. It Also integrates with Ecommerce platforms like Shopify so great for online stores who want easy automation and design options.

Final Thoughts:

As email marketing needs evolve, many businesses are looking for alternatives to Mailchimp that offer better pricing, features, and support. Whether you’re seeking advanced automation, seamless eCommerce integration, or a more user-friendly platform, there are numerous alternatives to consider in 2025.

Platforms like CrmOne and HubSpot have full marketing solutions with built in CRM features, others like Moosend, ConvertKit and MailerLite have features on automation and segmentation marketing tools. Flodesk for design focused features has beautiful templates and easy to use interface, while EngageBay and Brevo has all in one marketing for small business and startups.

Ultimately, the best Mailchimp alternative depends on your specific needs and budget. With so many options available in market, you’ll definitely find one that fits your marketing goals and gets you better results.

FAQ’s

1. Are there better alternatives to Mailchimp?

Yes, there are many alternatives to Mailchimp that offer better pricing, features, and support. Depending on your needs, tools like CrmOne, HubSpot, Moosend, and others might be more suitable.

2. What is better, Constant Contact or Mailchimp?

It depends on your specific needs. Constant Contact is known for its ease of use and excellent customer support, making it great for small businesses. Mailchimp has more advanced automation and integration features but can be more expensive and complex.

3. Is Mailchimp the best email marketing tool?

Mailchimp is a popular email marketing tool, but it may not be the best for everyone. Alternatives like ActiveCampaign, Klaviyo, and Flodesk offer different features that might be better suited to specific needs.

4. Is Mailchimp worth the price?

For some users, especially small businesses and those with simple needs, Mailchimp may be worth the price. However, many find Mailchimp’s pricing to be high, particularly as contact lists grow, and look for more cost-effective alternatives.

5. Why is Mailchimp so complicated?

Mailchimp can be seen as complicated due to its extensive features and options, which may overwhelm users who need a simple, straightforward solution. Many alternatives offer a more user-friendly interface.

6. Can Zoho replace Mailchimp?

Yes, Zoho Campaigns can replace Mailchimp, especially for users already integrated with other Zoho products. It offers email marketing features along with advanced automation, A/B testing, and detailed analytics.

7. How is Klaviyo better than Mailchimp?

Klaviyo is better than Mailchimp for eCommerce businesses due to its deep integrations with platforms like Shopify and WooCommerce, advanced segmentation, and robust automation tailored for online stores.

8. What’s the best free alternative to Mailchimp?

The best free alternative to mailchimp depends on your specific needs. For CRM integration, CrmOne or HubSpot might be best. For eCommerce, Klaviyo or Drip is ideal. For design, Flodesk is great, and for simplicity, MailerLite or AWeber could be the top choice.

9. Who is the Mailchimp competition?

Mailchimp’s competitors include ActiveCampaign, HubSpot, CrmOne, Klaviyo, Constant Contact, Moosend, MailerLite, AWeber, SendGrid, and others, each offering unique features and benefits.

10. Why not use Mailchimp?

Reasons to avoid Mailchimp include high costs, especially for growing lists, limited customer support, complex pricing models, deliverability issues, and a complicated user interface. Many alternatives offer more straightforward, affordable, and feature-rich solutions.